A system for analysis of consumer behavior and sales promos
Specialized software Manzana Loyalty Analytics was designed to conduct high-quality analysis of loyalty programs.
By providing effective data processing and reporting tools, Manzana Loyalty Analytics facilitates analysis of consumer behavior and planning of sales promos. Employing various methods of segmentation, such as RFM-analysis, binary segmentation and segmentation based on the last purchase data, Manzana Loyalty Analytics helps its users conduct a thorough consumer categorization. Armed with such tools, you will have an ample opportunity to launch highly efficient promotion campaigns. Manzana Loyalty Analytics is a convenient tool for creating and conducting effective loyalty programs.
Manzana Loyalty Analytics is a convenient tool for conducting effective loyalty programs.
Analysis of consumer behavior
Analysis of sales campaigns and promos
Customer segmentation
Preconfigured loyalty program reports
